brand voice analyzer

shashank
ai
shashank  ·  with ai as his sidekick 7 min read · updated apr 29, 2026

paste a sample of your writing and see where it lands on six core voice dimensions — formality, tone, respect, energy, directness, and concreteness.

0 words

get started for free — install hyv, paste the command in your terminal, and run onboarding in seconds.

npm i -g @holdyourvoice/hyv

frequently asked questions

what are the six voice dimensions?

formal ↔ casual — measured by sentence length, contractions, and slang. serious ↔ playful — punctuation patterns and word choice. respectful ↔ irreverent — directness and hedging language. reserved ↔ enthusiastic — exclamation density and power word use. direct ↔ indirect — hedging words vs. assertive language. abstract ↔ concrete — ratio of tangible nouns to conceptual language.

how much text do i need?

at least 50 words for a rough read. 150–500 words gives a reliable analysis. paste your about page, a full blog post, or a product description for best results.

what should i do with these scores?

use them as a baseline. run multiple samples — a homepage, a blog post, a social caption — and compare. inconsistency across samples is where brand voice breaks down.

how is this different from tone analysis?

tone is situational (the mood of a single piece). brand voice is structural — the consistent personality underneath every piece you write. this tool measures voice, not tone.

shashank
ai
shashank

founder of hold your voice. writes about brand voice, ai writing patterns, and the craft of sounding like yourself.

co-written with ai as sidekick. shashank drafts the voice; the ai pressure-tests the structure. anything that sounds wrong is shashank's fault — anything that sounds suspiciously generic is the ai's.

learn more: scoring methodology · voice profiles · guides