enter your costs, target margin, and competitor prices — get a recommended price, break-even volume, and positioning insight.
get started for free — install hyv, paste the command in your terminal, and run onboarding in seconds.
npm i -g @holdyourvoice/hyvwe use cost-plus pricing: price = unit cost / (1 − target margin). then we compare against the competitor average and flag if you're priced significantly above or below market.
saas: 70–85%. physical products: 40–60%. services: 50–70%. these are rough benchmarks — your specific economics matter more than industry averages.
the number of units you must sell each month at your recommended price to cover all fixed costs. below that number you're losing money; above it, you're profitable.
not necessarily. premium positioning can justify 20–40% above market if your brand communicates higher value clearly. undercutting only works if you have a structural cost advantage.